The global honeysuckle market size was worth around USD 322.2 million in 2022 and is predicted to grow to around USD 494.4 million by 2030 with a compound annual growth rate (CAGR) of roughly 5.5% between 2023 and 2030.

The report examines the demand drivers, market restraints, and market projections in the global honeysuckle industry. The research also looks at recent developments in the honeysuckle market.

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A Look at the Honeysuckle Industry

The flowering plant family Caprifoliaceae includes the honeysuckle. Their fragrant, tubular blossoms are a major draw for pollinators including bees, butterflies, and hummingbirds. Native to the temperate regions of the Northern Hemisphere, honeysuckle can be found in Europe, Asia, and the Americas. The biggest genus in the family Caprifoliaceae, Lonicera is the one most commonly thought of when the word "honeysuckle" is mentioned. There are almost 180 different species of honeysuckle, and they all look, grow, and bloom differently. The fragrant blossoms of these plants are a major draw for gardeners. Because of their ability to climb and cover trellises, fences, and walls, these plants are frequently used in these applications. Honeysuckle flowers are beautiful to look at, but they are also employed in herbal drinks and traditional medicine for their alleged medicinal properties.

Major Takeaways

• Our research analyst has shown that the worldwide honeysuckle market is anticipated to expand at a CAGR of roughly 5.5% during the years 2023 and 2030.

• The global honeysuckle market was worth around USD 322.2 mn in 2022 and is expected to reach USD 494.4 mn, by 2030, according to the market research firm MarketsandMarkets.

• Growth in the honeysuckle market is anticipated to be driven by rising pharmaceutical demand for the plant as a treatment for a wide range of illnesses, including the common cold, diabetes, and cancer.

Demand for organic and herbal products continues to rise, which fuels market expansion

Natural and herbal goods are becoming increasingly popular in many markets, including the cosmetics, pharmaceuticals, and food and beverage sectors. Honeysuckle is highly prized for its therapeutic benefits and is included in numerous pharmaceutical and natural health products. The global honeysuckle market is expanding because of the growing interest in organic and herbal remedies. In Europe, for instance, the market for dietary supplements was predicted to be worth $15 billion in 2020, according to secondary sources. A compound annual growth rate (CAGR) of 5.5% is forecast for this market from 2022-2027. The European Union is projected to become the third-largest market for nutritional supplements, behind only North America and Asia-Pacific. According to Food Supplements Europe, 52 percent of European consumers take dietary supplements. The aforementioned fact therefore lends credence to the market expanding during the anticipated time frame.

The market is growing because to the products' health benefits and nutritional worth

Many people feel honeysuckle has positive health effects. Its nutritional benefit comes from the high concentrations of antioxidants, vitamins, and minerals it contains. Honeysuckle is known for its healing, antibacterial, and immune-enhancing capabilities. Demand in the honeysuckle market is being driven by rising consciousness of the plant's curative properties.

Market expansion is hampered by worries about invasive species                                                              

The Japanese honeysuckle (Lonicera japonica) and the Tartarian honeysuckle (Lonicera tartarica) are two honeysuckle species that have become invasive in some areas. These honeysuckle species are invasive and have the potential to negatively affect ecosystems by outcompeting native plants and decreasing biodiversity. Therefore, the development of the honeysuckle market may be constrained by the existence of rules and limits on the production and trading of particular honeysuckle species.

As more people become concerned about their health, the market stands to benefit greatly from this trend

Increases in the number of people concerned about their health will lead to significant growth in the honeysuckle market during the forecast horizon. Herbal supplements' absence of chemicals is outweighed by the many benefits they provide to health. They are used as medicine and as nutritional supplements for common ailments. The International Food Information Council (IFIC) poll on food and health for 2020 indicated that a majority of respondents (43%) were planning to adopt a healthier diet or eating pattern in 2020, up from 27% in 2019. In addition, 54% of all consumers are more concerned about the healthfulness of the foods and beverages they purchase than they were in 2010. As a result, demand for honeysuckle is expected to grow throughout the forecast period as more people become concerned about their health.

A key obstacle is the general public's lack of knowledge

Despite honeysuckle's numerous uses and impressive list of advantages, it may be underappreciated by the general public. Because of this, demand and market penetration may be lower than for similar chemicals that are better known. Consumers may need to be educated about honeysuckle and its benefits through marketing and advertising campaigns. Consequently, insufficient consumer education is anticipated to restrict the development of the honeysuckle industry within the foreseen time frame.

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The Global Honeysuckle Market is segmented based on product, application and region

Global Honeysuckle Market: Product Segment Analysis

● Honeysuckle Vines

● Trumpet Honeysuckle

● Japanese Honeysuckle

● Honeysuckle Shrub

Global Honeysuckle Market: Application Segment Analysis

● Pharmaceutical

● Cosmetics

● Food & Beverages

The global honeysuckle market is dominated by players like:

● Damin Foodstuff

● Nutra Green Biotechnology

● Good Scents

● India Essential Oils

● INDIA AROMA OILS

● RD Health Ingredients

● Nutra Green Biotechnology

● Ecuadorian Rainforest

● Shannxi Undersun Biomedtech

● Novoherb Technologies 

● Mountain Rose Herbs

● Others.

Over the projection period, North America is anticipated to be the market leader

Over the projected period, the honeysuckle market is anticipated to be led by the North American region. Honeysuckle's therapeutic characteristics make it effective in treating serious illnesses like diabetes and cancer, which contribute to the region's rapid expansion. There were 1,752,735 newly diagnosed cases of cancer and 599,589 deaths from cancer in the United States in 2019, as reported by the Centres for Disease Control and Prevention. For every 100,000 people, 439 were diagnosed with cancer and 146 died from the disease. In addition, 11.3% of Americans, or 37.3 million people, have diabetes, according to the Diabetes Research Institute Foundation. An estimated 28.7 million people, or 28.5% of the total population, were diabetic in 2015. By 2022, 8.5 million people will have diabetes but will not know it. In addition, rising interest in organic and all-natural products is expected to be a major development driver for the market in the coming years.

Growth in Europe is anticipated to be very robust over the predicted horizon. Growing interest in traditional medicine and herbal medicines, as well as the cosmetics and personal care industries, are all contributing to the high demand for honeysuckle products in Europe. Cosmetics, personal care items, herbal cures, and even some forms of traditional medicine make use of honeysuckle extracts including essential oils and herbal preparations. Consumers in Europe are increasingly interested in buying organic and sustainably sourced honeysuckle items because of their concern for the environment and their desire to support fair labour practises. Therefore, these factors are expected to boost the market throughout the predicted time frame.

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